Top 100 wine blogs in 2010

This is an analysis of the ranking of wine sites.

Establishment vs. bloggers

And the winner is…3 websites clearly stand out as the biggest wine hubs: the Wine Spectator, the Wine lovers page and Robert Parker’s forum. This in part is explained by their quality. It is also explained by the long time they have been known by wine enthusiasts.

Having an off-line reputation clearly helps. This is easiest for the paper media — as illustrated by the presence in the top 10 of the Wine Spectator, Decanter, Jancis Robinson and Robert Parker.

The top tier is not going away but some writers have steadily increased their readership over the years. The biggest valuation growth in the past year was for Another Wine Blog. The biggest valuation increments this quarter are due to growing traffic:

  1. Dr. Vino,
  2. French Scout.

In the last few years the wine web offer has immensely diversified. There now are many quality wine critics who blog on line. The Top 100 attempts to highlight writers that you should discover. Only the “better” 20% of the websites are shown. Well, “better” here is not an opinion but an evaluation of which sites are more popular.

What other trends can you see from the rankings?

How to participate

Websites are automatically included in the contest as soon as I learn of their existence. To be eligible to the next issue of the Cellarer wine directory, the below conditions must be met:

  1. The main topic should be wine.
  2. Producing estates and wine sellers are excluded. Some of them run wonderful websites but the type of information is different.

If you disagree with the directory criteria, please comment below or e-mail me.

Here are the metrics I use for rating the wine sites. You can follow the directory evolution by subscribing to the feed on websites blog RSS.

Tags: , , , , , , , ,

7 Responses to “Top 100 wine blogs in 2010”

  1. I am surprised that Snooth is not included in your list. We are not winesellers, though we do refer people to retailers, and publish wine content at least 5 times per week as can be seen here,

    Thanks very much.


  2. Hello Greg,
    Thank you for the heads-up. Trackers of tasting notes are excluded from this competition. Snooth (and Cork’d) are primarily that: trackers. I did not realize that you were also producing articles so seriously. This is why I’ll be sure to include you in the next list.
    It is a pleasure to see you build such a great site!

  3. Please consider adding The PinotFile at My Google analytics 10/5-11/4 show 18,374 visits, 42,119 page views. I believe I should have a place in the top 100. The PinotFile has been online for 8 years and was the first wine newsletter exclusively devoted to Pinot Noir.


  4. You have my name incorrectly linked to the Burgundy Report!

  5. Jason says:

    Thanks for this incredible list. I spent far too many hours a week reading about wines, but it sure does pay off in the end!

  6. Rusty,
    Thank you for the comments. Looking at public data it seems that your traffic indeed is quite high (even if not always as good as in October). So your site stands a good chance of appearing in the next installments of the top wine blogs.

  7. Mike Dikas says:

    Hi Estelle…my company is launching a new line of aerating wine glasses early next year aimed at the $4-20 wine consumer…and restaurants that serve those same wines…initially in the US and hopefully France/Germany/UK/Italy…is it possible to contact all the blogs/bloggers on your list in one email? We have interest from Costco and other retailers…need some ideas on how to approach the EU market…but want to sample your bloggers in January…help

    Mike Dikas
    Swerl LLC